Listening Deeply to Inform Decisions

Numbers tell part of the story; voices complete it. IDPEG’s Focus Group Discussion services allow organizations to gather rich, qualitative insights directly from the people most affected by their work.

We specialize in:

  • Designing FGD protocols aligned with your research objectives.
  • Recruiting diverse, representative participants.
  • Moderating sessions (both in-person and online) with skill and sensitivity.
  • Systematic qualitative analysis using coding frameworks.
  • Generating concise, actionable reports.

Focus groups help uncover:

  • Community perspectives and lived experiences
  • Barriers and enablers to program uptake
  • Cultural and contextual factors affecting success
  • Early warning signs of implementation challenges

Whether standalone or integrated into larger evaluations, IDPEG’s FGD services offer nuanced, participant-driven insights that numbers alone cannot provide.

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